Turning the Tide: New Directions in Health Communication
Friday, April 27, 2018
New York, NY
On Friday, April 27th, the Lerner Center for Public Health Promotion, housed in the Department of Sociomedical Sciences, hosted its second annual conference! Thank you to everyone who attended and made our event a great success! Click here to view our confernece highlight video!
This conference gathered health communication leaders from across the country to explore innovative communication tools and techniques that can enhance public health campaigns, interventions and scholarship. Turning the Tide provided a unique focus on experiential workshops to facilitate discourse, networking and application of methods.
Watch the Livestream here!
Guest Speakers and their presentations: (click on titles for pdfs)
Keynote
- Jay Bernhardt, PhD: Riding the Health Communication Wave: Is it a Tsunami or Low Tide?
- Donna Spruijt-Metz, PhD: Mobile and Connected Health Technologies and Interventions
Strategic messaging
- Jeff Niederdeppe, PhD: Framing and Strategic Messaging
- Lori Dorfman, DrPH: Media Advocacy and Public Health
- Christine O'Connell, PhD: Communication and Connection in Science
Data visualization
- Alberto Cairo, PhD: Designing Better Charts and Maps
- Bradford Hesse, PhD: Communicating Data to Patients through Health Information Technology
- Brian Zikmund-Fisher, PhD: Creating Visual Context for Hard-to-Evaluate Data
Implementation science methods
- Karen Emmons, PhD: Dissemination, Implementation and De-Implementation in Disease Prevention
- Simon Craddock Lee, PhD: Mixed Methods for Complex Adaptive Systems: Reconceiving Communication in Healthcare Delivery Research
- Lawrence Palinkas, PhD: Models, Measures and Mixed Methods in Implementation Science
Conference Organizers:
Dr. Gina Wingood, Director, Lerner Center for Public Health Promotion, Sidney and Helaine Lerner Professor of Public Health Promotion, gw2326@columbia.edu
Dr. Rachel Shelton, Associate Director of Research, Lerner Center for Public Health Promotion, rs3108@columbia.edu
Azure Nowara, Associate Director, Lerner Center for Public Health Promotion, aen2129@columbia.edu